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Projects and Goals Update

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    Name
    Jesús Herman
    Twitter

At the beginning of this year, I set a clear goal: to re-enter the workforce, but with a different strategy than before. I wanted to do it with more intention, more focus, and, above all, by putting into practice what I learned over the last year. Last year was a period of intense training for me: I reinforced my knowledge in automation, AI applied to content, SEO, UX, and product management. This stage helped me to rethink priorities and define how I wanted to work from now on.

Garraf Digital: My Freelance Venture

During the first semester, I focused on developing my freelance side and shaping Garraf Digital, a small agency from which I help small and medium-sized businesses and freelancers build or improve their online presence. The focus is practical and results-oriented: pages that rank, content that converts, and processes that can be sustained over time. The services I offer are the "classics" that really work when combined well:

  • Web Design: (WordPress and static sites) with special attention to performance and user experience.
  • Technical and Content SEO: audits, architecture, interlinking, and editorial plans.
  • Online Marketing and Social Media Management with a realistic action calendar for businesses with limited resources.

If you're interested in learning more about this line of work, you can visit Garraf Digital.

Affiliate Websites with SEO

In parallel, I've continued building affiliate websites with a strong focus on on-page SEO and useful content. The goal is to rank comparisons and buying guides that resolve real user doubts, supported by data and a clear structure. A specific example is Tu Proyector, a website for projector analysis and comparisons. This type of project allows me to iterate quickly: I test product card structures, comparison templates, interlinking patterns, and small changes that, when combined, lead to sustained traffic growth.

Automation of Repetitive Processes

As I progressed with the agency and the affiliate websites, I began detecting repetitive tasks. Instead of solving each case "by hand," I chose to build small tools to standardize and accelerate the work. This change in mindset (from isolated task to system) has saved me hours and, most importantly, allowed me to be more consistent. I've uploaded these utilities to GitHub (each in its own repository) and gathered them on a landing page so you can easily explore them. Some of the most useful ones are:

  • Product Page Generator for Affiliation: based on a keyword and product data, it creates a structured HTML page (headings, comparison table, pros and cons, calls to action) leveraging GPT models. It drastically reduces the time to launch new product cards.
  • Google Maps Scraper for Local Prospecting: identifies businesses without a website or with a deficient presence; ideal para detectar oportunidades de Garraf Digital (y, en general, de cualquier agencia).
  • Sitemap Visualizer: loads a sitemap.xml, groups by URL types, and helps understand architecture, update frequency, and potential coverage gaps. Very practical for quick SEO audits.

Where to Find Everything

So you don't have to jump from one repository to another, I've prepared a single page where I group the entire collection and update it with every improvement or new idea. You can save it and return whenever you want to see what's new: Tools Landing Page If you work in web development, digital marketing, or SEO, I believe you'll find something that saves you time or gives you an idea for your own workflow. And if you're interested in me helping you apply these tools to your project or business, I'd be delighted to assist you at Garraf Digital.